Webull, the American trading app known for its commission-free investing platform, has officially launched its European operations by opening a new office in Amsterdam. This marks the company’s first direct entry into the European Union market, following its earlier expansion into the UK.
The launch comes nearly a year after Webull Securities (Europe) B.V. received regulatory approval from the Dutch Authority for the Financial Markets (AFM) in September 2024. The company spent the intervening months preparing its infrastructure, compliance systems, and user experience for the European audience.
What Webull Offers to Dutch Investors
Dutch retail investors now have access to:
- European and U.S. stocks, including fractional shares
- European ETFs
- U.S. options
- Extended trading hours
- Market news, educational content, and trading tools via the Webull mobile app
The platform aims to attract users with competitive pricing and a user-friendly interface, positioning itself as a strong alternative to other retail investment platforms like Robinhood.
Strategic Expansion Across Europe
Webull’s Amsterdam office is just the beginning. The company plans to expand into other EU countries in the coming months, leveraging its existing infrastructure and regulatory experience. This move adds the Netherlands as the 14th market in Webull’s global portfolio, which spans North America, Asia Pacific, Europe, and Latin America.
With over 24 million registered users globally, Webull is betting on the growing demand for low-cost, accessible investing in Europe. According to Andries van Luijk, CEO of Webull EU, the European public is increasingly seeking investment opportunities that are both affordable and internationally diversified.
A Growing Footprint in Europe
Webull’s European journey began in 2023 with its UK launch under the Financial Conduct Authority (FCA) license. The Dutch expansion reflects the company’s commitment to building a strong presence across the continent.
Anthony Denier, Group President and U.S. CEO of Webull, emphasized the strategic importance of the EU launch:
“This expansion establishes our presence in Europe and reflects our commitment to making investing more accessible worldwide.”
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