Category: Broker News

  • Saxo Australia to Rebrand as Totality: A New Chapter Begins

    Saxo Australia to Rebrand as Totality: A New Chapter Begins

    Saxo Australia, a well-established name in the online trading and investment landscape, is preparing for a significant transformation. Beginning August 11, the company will rebrand as Totality, marking a strategic shift aimed at redefining its presence in the Asia-Pacific financial ecosystem.

    The rebrand follows Saxo Bank’s decision to divest the majority of its Australian business. An 80.1% stake was sold to SCM DMA Pty Ltd (DMA South Africa), a respected provider of financial software and trading technology solutions. Saxo Bank retains a 19.9% share, ensuring continued partnership and integration of core technologies.

    Despite the change in brand identity, clients will experience continuity in their platform performance, pricing, and service quality. The transition introduces a refreshed digital interface—including a revamped website, dashboard, and mobile app—designed to enhance user experience while maintaining the trusted functionality users rely on.

    Why Totality?

    The new brand reflects DMA’s ambition to build a borderless brokerage platform tailored to modern investors who demand flexibility, speed, and global reach. Embodying this vision is the platform’s new logo, a winged goddess, symbolizing agility, empowerment, and freedom.

    Totality aims to blend Danish fintech innovation with South African software craftsmanship, offering a next-generation multi-asset trading experience. The rebrand signals a broader mission: to evolve beyond regional boundaries and become a central player in global financial markets.

    What Clients Can Expect

    • Seamless Transition: No action is required from users. Assets and funds remain securely held under existing custodial arrangements.
    • Enhanced Platform: A guide will assist clients with downloading the new apps and accessing updated features.
    • Continued Support: Personalized client services and trading conditions will remain unchanged, ensuring stability throughout the transition.

    This move positions Totality as a dynamic force in online trading, committed to serving both experienced investors and emerging market participants with sophistication and scale.

    For a detailed comparison of brokers, you can check ADVFN Broker Listing.

  • IG Group Unlocks £425 Million Through Capital Restructuring

    IG Group Unlocks £425 Million Through Capital Restructuring

    IG Group (LON: IGG) has successfully completed a capital reduction, unlocking over £425 million in reserves. This strategic move, approved by both shareholders and the UK High Court, enhances the broker’s financial flexibility without altering its share structure.

    The capital release was achieved by:

    • Cancelling a newly created class of deferred shares to free up £300 million from the merger reserve.
    • Reducing the share premium account by £125.7 million.
    • Trimming the capital redemption reserve by £3,501.

    These adjustments convert previously restricted reserves into distributable profits, enabling IG to pursue larger dividends, share buybacks, or potential acquisitions. The company is currently running a £200 million share buyback programme, expected to conclude next month.

    This financial manoeuvre follows IG’s recent £160 million acquisition of Freetrade and comes as the firm anticipates FY25 results to meet or exceed market expectations, driven by heightened trading activity amid market volatility.

    Founded in 1974 as IG Index, IG Group Holdings plc has grown from a niche gold speculation firm into one of the world’s leading online trading providers. Headquartered in London and listed on the London Stock Exchange (LSE: IGG), IG is a constituent of the FTSE 250 and serves over 300,000 clients across 19 countries.

    At its core, IG offers access to more than 19,000 financial markets, including forex, indices, equities, commodities, and cryptocurrencies. Its product suite spans contracts for difference (CFDs), spread betting, options, and traditional stockbroking. Through platforms like tastytrade in the U.S. and Spectrum Markets in Europe, IG caters to both retail and professional traders with a focus on speed, transparency, and education.

    The company’s growth has been fueled by strategic acquisitions, including the $1 billion purchase of tastytrade in 2021 and the £160 million acquisition of Freetrade in 2025. These moves have expanded IG’s reach into the U.S. and broadened its investment offerings, positioning it as a serious contender in the global retail investing space.

    In 2025, IG completed a capital restructuring that unlocked over £425 million in reserves, enhancing its ability to return capital to shareholders and pursue further M&A opportunities. This followed a £200 million share buyback programme and a consistent dividend policy, underscoring its strong balance sheet and cash-generative model.

    Despite its success, IG has faced challenges. Regulatory scrutiny, platform outages during high-volume periods, and legal disputes over client losses have tested its resilience. However, the firm has responded with improved risk controls, platform upgrades, and a renewed focus on client transparency.

    IG’s ESG strategy, branded “Brighter Future,” reflects its commitment to ethical operations, environmental responsibility, and community empowerment. It includes initiatives like educational funding and diversity-focused hiring, aligning the company’s long-term goals with broader societal impact.

    With a market cap of approximately £3.4 billion and a reputation for innovation, IG Group continues to shape the future of online trading — blending fintech agility with institutional-grade infrastructure.

    For a detailed comparison of brokers, you can check ADVFN Broker Listing.

  • FCA Issues Warning Over Fraudulent Broker Impersonating XTB

    FCA Issues Warning Over Fraudulent Broker Impersonating XTB

    The UK’s Financial Conduct Authority (FCA) has issued a warning about a fraudulent firm operating under the name “XTB Online,” which is unlawfully offering financial services while misusing the branding of the legitimate broker XTB.

    According to the FCA, this unregistered entity is falsely claiming to be based at One Canada Square in Canary Wharf and is using a website and contact details that may appear credible. However, the regulator confirmed that “XTB Online” is not authorised to provide financial services in the UK and has no affiliation with the FCA-regulated XTB Limited.

    The clone firm has replicated branding elements and address details to mislead investors. The FCA emphasized that individuals dealing with such unauthorised firms are not protected by the Financial Ombudsman Service or the Financial Services Compensation Scheme (FSCS), leaving them vulnerable to financial loss.

    Consumers are urged to verify any firm’s credentials using the FCA’s register before engaging in financial transactions. The regulator also warned against responding to unsolicited contact from firms claiming to be regulated.

    For more info please visit: https://www.fca.org.uk/news/warnings/xtb-online

  • iFOREX Scores Again—Now Trading on the Pitch with Lech Poznań

    iFOREX Scores Again—Now Trading on the Pitch with Lech Poznań

    iFOREX is ramping up its brand visibility ahead of its anticipated IPO by partnering with Polish football champions Lech Poznań. The broker has been named the club’s Official Online Trading Partner and non-exclusive Official Sleeve Partner for the upcoming season. This move follows a recent renewal of its sponsorship with Dutch club PSV Eindhoven, reinforcing iFOREX’s growing presence in European sports marketing.

    CEO Itai Sadeh described the partnership as a strategic step in connecting with European communities and expanding the company’s global footprint. With Lech Poznań boasting a strong domestic following and significant social media reach, the collaboration is expected to enhance iFOREX’s brand exposure across multiple channels.

    While financial terms weren’t disclosed, the sponsorship aligns with a broader trend of CFD brokers investing in sports partnerships to boost recognition. The announcement comes as iFOREX prepares for a London Stock Exchange listing, though the IPO has been delayed due to a compliance review in the British Virgin Islands.

    About iFOREX
    iFOREX is a global fintech company with over 25 years of experience, offering a proprietary online and mobile trading platform for multi-asset CFDs. With a strong presence in over 30 countries and more than 60,000 daily transactions, the platform supports 21+ languages and boasts an annual trading volume exceeding $460 billion.

    • User-Friendly Platform: Advanced trading tools, real-time pricing, and intuitive interfaces for both desktop and mobile.
    • Client Loyalty: 56% of revenue comes from clients who’ve been with iFOREX for over three years.
    • Risk Management: Features like negative balance protection and stop-loss orders help safeguard traders.
    • Education & Support: Free 1-on-1 training, market updates, and multilingual support.
    • Brand Visibility: Strategic sports sponsorships, including partnerships with PSV Eindhoven and Lech Poznań, enhance brand recognition across Europe.

    Compliance & Trust
    iFOREX Europe is regulated by CySEC and adheres to strict EU marketing guidelines. Promotions must include risk warnings and avoid exaggerated claims.

    For a detailed comparison of brokers, you can check ADVFN Broker Listing.

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  • eToro Launches 4% Stock-Back Debit Card for UK Customers

    eToro Launches 4% Stock-Back Debit Card for UK Customers

    eToro has unveiled a compelling new incentive for UK users of its Visa debit card: up to 4% cashback in the form of UK-listed stocks. The initiative allows cardholders to earn equity rewards on everyday purchases, with a monthly cap of £1,500 in stock value.

    The programme enables users to select from a curated list of UK equities to receive as cashback. These stock rewards can either be held as investments or sold at the user’s discretion. According to Doron Rosenblum, Executive Vice President of Business Solutions at eToro, the offering is designed to integrate spending with long-term investing goals.

    “Eligible eToro UK clients can now manage their money efficiently while building their investment portfolios through everyday spending,” Rosenblum noted.

    Dan Moczulski, Managing Director of eToro UK, added that the initiative aims to “redefine cashback” by turning routine purchases—from coffee to groceries—into incremental stock ownership.

    The launch follows eToro’s recent public listing on Nasdaq, which raised $403 million. The company’s aggressive push into the debit card space reflects a broader trend among brokers to enhance user engagement through financial incentives. Competitors such as IG Group and NAGA have also introduced interest-bearing features on idle cash balances to attract and retain clients.

    eToro’s stock-back debit card is part of its broader mission to lower the barriers to investing and foster habitual wealth-building through accessible tools.

    About eToro

    Founded in 2007 and headquartered in Israel, eToro Group Ltd. is a global multi-asset investment platform known for pioneering social trading. The company enables users to trade and invest in equities, cryptocurrencies, commodities, currencies, and options—either directly or via derivatives. With over 38 million registered users across 140 countries, eToro combines traditional investing with innovative tools like CopyTrader™ and thematic portfolios.

    eToro operates under regulatory oversight from the FCA (UK), CySEC (EU), ASIC (Australia), and FinCEN (US). In 2025, the company went public on the Nasdaq under the ticker ETOR, achieving a valuation of $5.5 billion. Its ecosystem includes eToro Money, eToro Academy, and a growing suite of financial education and trading tools.

    For a detailed comparison of brokers, you can check ADVFN Broker Listing.

  • Moneta Markets Unveils Prop Trading Venture, Launches Executive Search

    Moneta Markets Unveils Prop Trading Venture, Launches Executive Search

    Moneta Markets is preparing to enter the proprietary trading space with the launch of a dedicated prop trading firm. The initiative, led by CEO and Founder David Bily, is nearing completion, with the company now actively recruiting a General Manager to spearhead operations.

    In a recent LinkedIn announcement, Bily described the ideal candidate as a “results-driven” leader capable of scaling the new venture into a competitive force within the industry. The role will encompass team building, operational oversight, performance management, and strategic growth.

    “The product is nearly ready,” Bily stated. “Now I just need the right person to scale it into a fierce industry competitor.”

    The firm is targeting candidates with proven experience in proprietary trading, strong leadership and strategic planning capabilities, and a deep understanding of risk management and trader support. Sales and marketing expertise are also key, with a preference for candidates based in Dubai or willing to relocate.

    This move signals Moneta Markets’ broader ambition to diversify its offerings and tap into the growing demand for structured trading opportunities.

    Industry Recognition

    Moneta Markets has earned multiple accolades at the ADVFN International Financial Awards, including Best Low Cost Broker and Best Forex Trading App in 2025. These awards underscore the firm’s commitment to delivering accessible, high-performance trading solutions to a global client base.

    About Moneta Markets

    Founded in 2009 and headquartered in George Town, Cayman Islands, Moneta Markets is a multi-asset trading platform offering access to over 1,000 instruments, including forex, commodities, indices, share CFDs, and ETFs. The company operates globally with regulatory oversight from the FSCA and SLIBC, and it maintains client fund security through segregated accounts and negative balance protection.

    Moneta Markets handles over $100 billion in monthly trading volume and supports a suite of platforms including MetaTrader 4, MetaTrader 5, ProTrader, and AppTrader. With a client base exceeding 70,000 accounts and more than 1.5 million trades executed monthly, the firm has positioned itself as a trusted name in the online trading space.

    For a detailed comparison of brokers, you can check ADVFN Broker Listing.

  • CMC Markets Insider Activity Draws Attention Amid Share Price Pressure

    CMC Markets Insider Activity Draws Attention Amid Share Price Pressure

    A recent regulatory filing has revealed that Victoria Fineberg, a person closely associated with David Fineberg, Deputy CEO of CMC Markets, has sold approximately £252,000 worth of shares in the London-listed brokerage. The transaction, disclosed via the London Stock Exchange, involved the disposal of 100,000 CMCX shares over four trading sessions beginning last Monday.

    This development comes at a time when CMC Markets’ stock has been under pressure, having declined by roughly 13% since the release of its FY25 financial results. Despite reporting a 33% increase in pre-tax profit to £84.5 million, the company’s performance in the final quarter of the fiscal year fell short of expectations, contributing to the recent share price weakness.

    Diverging Insider Moves

    Interestingly, while Victoria Fineberg has reduced her exposure, Deputy CEO David Fineberg has continued to increase his stake in the company. Earlier this year, he acquired over £420,000 worth of CMCX shares through his self-invested pension plan and continues to receive additional shares through the firm’s incentive scheme.

    This divergence in insider activity has sparked interest among market watchers, particularly given the broader context of CMC’s evolving business strategy and market positioning.

    Ownership Structure and Strategic Direction

    Lord Peter Cruddas, the company’s founder and CEO, remains the dominant shareholder, holding approximately 64% of the company’s equity. Institutional investors such as Aberforth and Schroders each maintain stakes of around 5%, while the remaining shares are distributed among retail investors, employees, and other stakeholders.

    CMC Markets operates both retail and institutional trading divisions, offering a wide range of CFD products and white-label solutions. Notably, the firm powers trading services for platforms like Revolut and has expanded its reach through partnerships such as its white-label deal with ASB Bank in New Zealand.

    Embracing Innovation

    While CMC has expanded into areas like DeFi, Web3, and white-label partnerships with fintechs such as Revolut and ASB Bank, many investors appear unconvinced that these moves are translating into sustainable growth. The company’s Q4 FY25 results fell short of expectations, triggering a 13% drop in share price and reinforcing concerns about execution risk and earnings volatility.

    Adding to the unease, analysts have issued a “Reduce” consensus rating, with a 12-month price target of GBX 192, implying a potential 24% downside from current levels. This bearish outlook reflects doubts about the company’s ability to deliver consistent returns amid a rapidly evolving trading landscape.

    Despite a 33% rise in pre-tax profit, the company’s final quarter underperformance and reliance on founder Lord Cruddas, who holds a 64% stake, have raised questions about governance and strategic agility. Some investors worry that the firm’s heavy founder ownership may limit responsiveness to market pressures or shareholder input.

    For a detailed comparison of brokers, you can check ADVFN Broker Listing.

  • Hantec Markets Partners with Swiset to Deliver Real-Time Analytics and Gamified Engagement Tools to Trader

    Hantec Markets Partners with Swiset to Deliver Real-Time Analytics and Gamified Engagement Tools to Trader

    Global multi-regulated broker Hantec Markets has announced a strategic partnership with fintech innovator Swiset, aiming to enhance the trading experience for its clients through the integration of real-time analytics, performance tracking, and gamified engagement tools.

    This collaboration marks a significant step in Hantec’s ongoing mission to empower traders with cutting-edge technology and actionable insights. By embedding Swiset’s platform into its trading environment, Hantec is offering clients a more interactive and data-driven approach to trading—one that supports both skill development and community engagement.

    “Together, we’re helping traders of all levels unlock their potential, backed by the technologies and tools that matter,” said Raj Naik, Chief Marketing Officer at Hantec Markets.

    A New Era of Trader Engagement

    The integration will provide Hantec clients with access to a suite of tools designed to elevate their trading journey. These include real-time trade analytics, performance dashboards, and interactive challenges that allow users to track progress, benchmark against peers, and participate in competitions.

    The first initiative under this partnership is a demo trading competition, offering participants the chance to win exclusive prizes—including a VIP matchday experience with Atlético de Madrid, one of Hantec’s key brand partners.

    Swiset’s platform is already known for its robust capabilities in portfolio management, trader performance analysis, and gamified learning environments. It supports seamless integration with popular trading platforms like MetaTrader and cTrader, enabling brokers and proprietary trading firms to deliver a more engaging and educational experience to their users.

    “At Swiset, we are building an ecosystem where traders don’t just compete—they evolve,” said Andrés Jiménez, COO of Swiset. “Collaborating with a leading broker like Hantec strengthens our commitment to excellence, community, and innovation.”

    Driving Innovation in Retail Trading

    This partnership reflects a broader trend in the retail trading space: the shift toward personalized, data-rich, and community-driven platforms. As traders increasingly seek tools that go beyond execution—tools that help them learn, grow, and connect—brokers like Hantec are responding with strategic investments in fintech partnerships.

    By combining Hantec’s global trading infrastructure with Swiset’s analytics and engagement engine, the two companies are creating a more dynamic and supportive environment for traders of all experience levels.

    The move also reinforces Hantec’s commitment to transparency, education, and trader empowerment, aligning with its broader vision of delivering a best-in-class trading experience.

    With over 500 employees worldwide, a growing list of industry accolades—including “Most Transparent Broker Global” and “Best Trading Experience LatAm”—and a strong focus on client success, Hantec Markets continues to redefine what it means to be a modern broker.

    For a detailed comparison of brokers, you can check ADVFN Broker Listing.

  • ATFX Connect Expands Prime Brokerage Capabilities with Standard Chartered Partnership

    ATFX Connect Expands Prime Brokerage Capabilities with Standard Chartered Partnership

    ATFX Connect, the institutional division of ATFX Group, has announced a strategic collaboration with Standard Chartered Bank, marking the addition of the bank as its second foreign exchange prime broker. This move significantly enhances ATFX Connect’s institutional service offerings and strengthens its global market presence.

    The partnership integrates Standard Chartered’s top-tier prime brokerage services into ATFX Connect’s advanced liquidity infrastructure. This expansion is set to benefit a broader range of institutional clients by offering deeper market access and a more robust trading environment.

    “As we grow our FX prime brokerage services, our focus remains on delivering transparent, direct market access to institutional clients,” said Wei Qiang Zhang, Managing Director at ATFX Connect. “Standard Chartered’s capabilities align perfectly with our existing framework and elevate the quality of service we provide.”

    ATFX Connect caters to institutional and professional traders through both Agency Prime Brokerage and Margin accounts. Its liquidity pool is built from Tier 1 banks and non-bank providers, offering trading in Spot FX, NDFs, indices, commodities, and precious metals. Clients can connect via FIX API, third-party platforms, or ATFX’s proprietary systems.

    This development underscores ATFX Connect’s commitment to delivering tailored, high-performance trading solutions to hedge funds, banks, asset managers, and other institutional players.

    For a detailed comparison of brokers, you can check ADVFN Broker Listing.

  • Solitics Unveils Market Pulse at iFX EXPO International 2025

    Solitics Unveils Market Pulse at iFX EXPO International 2025

    Solitics, a leader in engagement automation for fintech and trading platforms, is set to debut its latest innovation—Market Pulse—at the iFX EXPO International 2025 in Limassol, Cyprus. This new feature, powered by the company’s proprietary Follow Engine, enables real-time, hyper-personalized user engagement based on live market activity.

    Unlike traditional platforms that send delayed or generic alerts, Market Pulse delivers instant, tailored messages to users based on the assets they follow, hold, or monitor. For example, a user tracking Bitcoin might receive a push notification when BTC spikes: “Bitcoin is moving. Time to act?” Similarly, someone holding Amazon stock could get an in-app alert when the price dips: “Amazon dropped—consider your next move.”

    This level of automation allows brokers to re-engage users at the exact moment market events occur, without the need for manual segmentation or campaign setup. The Follow Engine dynamically matches users with relevant market triggers and delivers content through the most effective channel—whether that’s email, push, in-app, or pop-up.

    Solitics will showcase Market Pulse at Booth 74 in Hall 1 of the City of Dreams Mediterranean venue on June 18–19. The company aims to demonstrate how this tool can help brokers boost engagement, conversion, and retention—at scale and with minimal operational effort.

    Solitics is a customer engagement and data analytics platform founded in 2013 and headquartered in Tel Aviv, Israel. It specializes in helping B2C companies—especially in fintech, banking, iGaming, and brokerage—deliver real-time, personalized customer experiences without the need for complex data infrastructure.

    At its core, Solitics connects disparate data sources and turns them into actionable insights. Its platform enables businesses to automate hyper-personalized messaging across channels like email, push notifications, in-app messages, and more. This is all powered by their proprietary data engine, which processes over a billion customer engagements and events daily.

    The company emphasizes a customer-centric approach and has earned multiple industry awards for its ease of use and business impact. It’s privately held, with a relatively small team of around 29 employees, and recently expanded into the UK with a registered office in London.