PZ Cussons (LSE:PZC) has agreed to sell its 50% interest in its Nigerian joint venture, PZ Wilmar, to Wilmar International for $70 million. The divestment aligns with the company’s broader strategy to reshape its portfolio and enhance returns for shareholders. By exiting the Nigerian venture, PZ Cussons aims to reduce its exposure to market volatility in the region and improve its balance sheet by cutting gross debt. The transaction is expected to close by the end of 2025, subject to regulatory approval.
In its latest financial update, PZ Cussons reported an 8% like-for-like revenue increase for fiscal year 2025. Growth was largely fueled by solid performance across African markets and a rebound in the Asia-Pacific region, though the U.S. segment continued to face headwinds.
Despite facing financial and operational pressures—including falling revenues and concerning technical signals—the company has seen insider buying from top executives, suggesting confidence in its long-term vision. This internal support has helped to temper some investor concerns.
Company Overview: PZ Cussons
Headquartered in Manchester, UK, PZ Cussons is a long-established consumer goods group with global operations spanning Europe, North America, Africa, and Asia-Pacific. Founded in 1884, the company specializes in Hygiene, Baby, and Beauty categories, boasting household brands such as Carex, Cussons Baby, Childs Farm, and St. Tropez. Sustainability and community impact remain central to its mission and corporate strategy.

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