Boohoo Group Plc (LSE:DEBS), which is preparing to rebrand as Debenhams Plc, reported strong progress in its ongoing transformation programme, achieving a return to profitability across all of its brands. Growth has been fuelled by the company’s marketplace-led model—designed to be both stock-light and capital-efficient—with the Debenhams brand performing particularly well. Planned investments in AI are expected to further enhance profitability, while significant reductions in fixed costs and a renewed focus on strengthening the balance sheet underline management’s ambition. The group anticipates double-digit EBITDA growth by FY27, supported by a refreshed leadership team and a more streamlined, technology-driven operating model that aims to establish Debenhams Group as a leading online retail platform.
Boohoo Group’s outlook, however, continues to be shaped by its broader financial challenges. Declining revenues and sustained losses weigh heavily on sentiment, and valuation measures remain pressured by a negative P/E ratio and the absence of dividend returns. Technical indicators remain mixed, and with no recent earnings call disclosures or notable corporate actions, these factors do not influence the assessment.
More about boohoo group Plc
Debenhams Group operates as an online retail platform spanning fashion, home, and beauty categories. It serves millions of customers across five core destinations: Debenhams, Karen Millen, boohoo, MAN, and PLT. The group traces its heritage back to 1778, when the original Debenhams store opened as the UK’s first department store.
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