Sanderson Design Group Reports Stable H1 2025 with Strategic Growth Focus in North America

Sanderson Design Group PLC (LSE:SDG) released its half-year trading update, showing sales of £48.3 million—slightly lower than the previous year but aligned with market expectations. The company experienced strong growth in licensing revenues and saw positive sales momentum driven by its strategic emphasis on the North American market. Although internal manufacturing revenues declined due to a planned inventory reduction, restructuring efforts helped improve overall financial performance. The balance sheet strengthened, with net cash rising to £7.5 million, while cost-saving measures and expansion opportunities in North America remain key priorities.

Outlook

Sanderson’s outlook is shaped by ongoing financial challenges, particularly around profitability and cash flow, though this is partially offset by positive corporate developments and signs of technical recovery. Corporate actions and insider confidence offer optimism, but valuation concerns and financial pressures continue to temper sentiment.

More about Sanderson Design Group PLC

Sanderson Design Group specializes in luxury interior furnishings, including wallpapers, fabrics, and paints. The company also earns licensing income from designs applied to products like bed and bath collections, rugs, blinds, and tableware. Its portfolio includes notable brands such as Zoffany, Sanderson, Morris & Co., Harlequin, Clarke & Clarke, and Scion. Headquartered in the UK with manufacturing facilities and showrooms in London, New York, and Chicago, the group employs around 500 people and serves a global customer base.

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